Africa Rising 5: Brands For Purpose, Brands For People

Over the decades, centuries perhaps, the Africa continent has been described and perceived in many lights. However, two words that jump out and aptly describe the continent, are Resilience and Adaptability. In recent times Africa has proven to be these and more. The continent’s heart continues to beat notwithstanding the exigencies. In our world today, […]

“Creativity4Better” Global Annual Conference: Back to the human touch in communication

The “Creativity4Better” Global Annual Conference started in 2017, and this year we organize our 6th edition. Our plans for 2022 are to make this conference a beacon of creativity, a truly memorable experience, talking about sustainability and communication with a lot of innovation, customer engagement, networking and customised content. We are inviting top communication experts, […]

IAA Global B2B Brand Summit: The Many Dimensions of B2B Brand Leaders

Even in an uncertain world, it can be said with certainty that “brand in B2B” has taken on new dimension – and multiple dimensions – out of necessity and opportunity. As the B2B sector grows dynamically, and investment in brand grows accordingly, so does the need to understand and optimize all the facets of what […]

Charlas hasta el amanecer, una serie de IAA Latam: Gap Generacional,

Este Jueves, 30 de marzo a las 9 am CST, arrancamos con nuestro primer evento digital donde vamos a hablar sobre el gap generacional y la relación que esto tiene con las industrias laborales tradicionales de la mano de Javier Zelada. Javier lidera el área de Desarrollo Estratégico y forma parte del equipo regional de […]

Charlas Hasta El Amanecer: Full Funnel Marketing

El próximo Jueves, 6 de julio a las 9 am CST, en nuestro evento digital de IAA Latam nos adentraremos en el tema de Full Funnel Marketing de la mano de Dolly Panebra Dolly tiene 13 años de experiencia en el desarrollo de Estrategias de Marketing Digital, Planes de Comunicación Integral y Brand Positioning en […]